Country for PR: Japan
Contributor: Kyodo News JBN
Friday, February 23 2018 - 16:00
AsiaNet
Okinawa City Tourism Promotional Video "Chim Don Don KOZA" Now Streaming -- Place to See "Another Okinawa" Full of Exotic Feel
OKINAWA, Japan, Feb. 23, 2018 /Kyodo JBN-AsiaNet/--

- Musical Movie Full of Fascinations about Okinawa City/Koza -- City That Makes 
Your Heartbeat "Chim Don Don" with Excitement -

Okinawa City is pleased to announce that it has created a promotional video, 
titled "Chim Don Don KOZA," to introduce at home and abroad a wide variety of 
tourist attractions that the exotic Okinawa City/Koza has to offer. The video, 
accompanied by music, was released on Thursday, February 8, 2018.

"Another Okinawa: What is Okinawa City like?"
Located in central Okinawa Island, Okinawa City is known for "eisa" 
(traditional folk dance) and music, an exotic city that has cultivated a 
distinctive "champuru (something mixed) culture" -- a mixture of Okinawan and 
foreign cultures, with many foreign-born residents and a cosmopolitan 
atmosphere. The tourism promotional video spawned from its wish for more people 
to know and visit Okinawa City/Koza, the city of unique culture.

The concept is "Chim Don Don KOZA." "Chim don don" is an Okinawan phrase to 
express heart-throbbing excitement, its uplifting feeling and sensation. The 
concept implies its wish that many people visit Okinawa City/Koza and make 
their heartbeat "chim don don" with the experiences there.

Today, over 80% of domestic and international tourists to Okinawa are 
repeaters. The forms of their trips have been shifting from conventional 
arranged tours and package trips to free roving. It calls your attention to an 
experience of another Okinawa that is yet to be known, different from other 
regions, and only possible in Okinawa City/Koza.

"I encountered another Okinawa... it was too good to be left unknown."
The main character is a young woman who comes to Okinawa City for sightseeing 
on her own. The footage opens with a phrase, "I want to say goodbye to my 
everyday life of endless tears."

Over musical-style music, the story develops as the young woman encounters 
tourist destinations, gourmet and fashion unique to Okinawa City/Koza, 
communicates with local people, and makes her heartbeat "chim don don" (throb 
with excitement).

The combination of "eisa," cheerleaders' dance, and musical at the final scene 
is mind-blowing. Its citizens add to the excitement of the footage by appearing 
here and there. Don't miss the "Kozanchu" (Koza native) beauties appearing one 
after another in the video.

Okinawa City tourism promotional video / "Chim Don Don Koza"
- Release date: Thursday, February 8, 2018
- Special website: 
  KOZAWEB, Okinawa City's tourism portal: http://kozaweb.jp/prvideo/
- Content: 
  The main footage is a movie over 8 minutes. 
  8 shorter versions introduce Okinawa City in 8 categories.
  Others -- 30-second and 15-second digest versions (one video each)

(Reference: 
https://prw.kyodonews.jp/prwfile/release/M104822/201802201098/_prw_PA1fl_6R3AP66O.pdf)


Memorable moments from the video shooting
Ms. Kotone Furukawa was selected from an audition of many candidates from 
newcomers to experienced actresses. Still a college student, she is making her 
video debut with this shooting; what a Cinderella girl.

The video shooting took place in winter in Okinawa City/Koza, where 
temperatures may go below 10 degrees Celsius. The shooting staff was amazed by 
Ms. Furukawa's fascinating acting performance that it did not look like her 
first video shooting. She performed her part brilliantly in a grueling shooting 
that took from dawn to midnight.

In addition, on the set, she experienced the "champuru" culture by actually 
getting in touch with many local people. At the shooting of the final "eisa" 
scene at the square in front of the City Hall, people from the neighborhood 
came over having heard the sound of the "eisa," resulting in an epic scene.

Actress' profile
Main character: Kotone Furukawa
Born October 26, 1996, in Kanagawa Prefecture
Good at dancing (ballet/hip-hop), gibberish
College student. This project marks her video debut.

Production
Local municipality: Okinawa City
Supported by: Okinawa City Tourism and Promotion Association

Video shooting locations thanks to the support of:
Trip Shot Hotels Koza / Arcade Resort Okinawa Hotel & Cafe / Patch Shop Tiger 
EMB / Southeast Botanical Gardens / Okinawa Zoo & Museum / Charlie's Tacos / 
Freedom Coffee Shop / Plaza House Shopping Center / Gintengai / Club Queen / 
Galaxy / Red Kitchen & Cafe / Okinawa City Hall Square / Dushibi (traditional 
Okinawan folk song bar)

FYI: Tourist information
Okinawa City tourism portal website: http://kozaweb.jp/?lang=en&sp=true
Tourist information program: http://kozaweb.jp/?lang=en&sp=true
Tourist guidebook: http://kozaweb.jp/cms/book/0096/html5.html#page=1

Official materials
http://bit.ly/OkinawaCity_2018
To media wishing to request images and videos: Please download them from the 
above URL.

Source: City of Okinawa
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