Country for PR: China
Contributor: PR Newswire Asia (China)
Thursday, June 14 2018 - 01:07
Suning Showcases Commitment to Driving High-end Consumption in China with Grand Celebration of Bellagio Shanghai
SHANGHAI, June 13, 2018 /PRNewswire-AsiaNet/ --

This weekend famous Chinese actress Jiang Shuying, Hollywood renowned composer 
Wang Zongxian, leading photographer Sun Jun and contemporary cultural scholar 
Yu Qiuyu were among the celebrities at a grand celebration of Bellagio Shanghai 
to mark the premiere of  the theme 'Bellagio Only' of the iconic five-star 
hotel launched by Suning Real Estate – a subsidiary of China's commercial giant 
Suning Holdings Group – and Diaoyutai MGM Hospitality, the joint venture 
between Diaoyutai State Guesthouse and MGM Resorts International.

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The hotel represents Suning's ambition to play a leading role in bringing 
high-end international brands and experiences to China. The company, one of the 
largest non-state owned enterprises in China, has leveraged the strengths and 
resources from its expertise in eight industries to provide guests at the 
Bellagio Shanghai – the second Bellagio hotel in the world to follow the 
legendary Las Vegas original – with a more unique experience.

This vision was evident at the star-studded night celebrating the special event 
where an array of activity, true to the Bellagio brand's promise of 'nothing 
short of forgettable', attracted familiar faces from the world of 
entertainment, culture and business. The guest list emphasised the importance 
of culture and art to the prestigious Bellagio brand – a story brought to life 
in a premiere by famous film director Lu Chuan, who was also in attendance.

Projected onto a 17-meter tall, 270-degree LED screen in the hotel's Atrium and 
starring actress Tang Jingmei and international supermodel Mariusz, Lu Chuan's 
film created the artistic visual fantasy to tell the story of a gentleman 
recalling fond memories, each representing the Bellagio brand's values of 
elegant, romantic, beautiful and artistic. It was one of many surprises for the 
invitation-only audience. MGM, known for its spectacular live performances, 
also brought a flavour of Las Vegas to Shanghai with a series of special 
performances including the world-renowned Blue Man Show.

In the Grand Ballroom, which features a seven-metre high ceiling, several 
Michelin starred chefs including Julian Serrano, founder of the award-winning 
Italian restaurant LAGO which he has brought to the new Bellagio Shanghai, 
demonstrated their flair with concoctions to stimulate all the senses of sight, 
sound, aroma, touch and taste. Others masterful cookery demonstrations came 
from the famed Chef Kurogi of KUROGI Shanghai and legendry Long Xu Noodle Show 
of Diaoyutai Cuisine.

With abundant Smart Retail experience in local market, Suning has big ambitions 
for developing high-end consumption of both products and experience in China. 
In the hotel scene specifically, along with Bellagio Shanghai, Suning Real 
Estate has already established partnership with prestigious brands including 
Sofitel, JW Marriott, Hyatt Regency and etc. The group aims to open 100 more 
high-end hotels and become the country's flagship hospitality operator in the 

More broadly, Suning – which also owns the Fortune Global 500 Omni-channel 
Smart Retail firm – has been focusing on developing its portfolio 
and partnerships for the trend towards high-end consumption. In April, the firm 
also made its debut at Milan Design Week to share insights in technology, 
design and lifestyle, and to explore deals with European brands with the view 
to bring more quality products and life experience to domestic consumers.

For more details and images of Bellagio Shanghai visit: 

About Suning

Founded in 1990, Suning is one of the leading commercial enterprises in China 
with two public companies in China and Japan respectively. In 2017, Suning 
Holding ranked second among the top 500 private-owned enterprises in China with 
annual sales of 65.7 billion USD (412.95 billion RMB). With the mission of 
"Leading the Ecosystem across Industries by Creating Elite Quality of Life for 
All", Suning has strengthened and expanded its core business through eight 
vertical industries:, Logistics, Financial Services, Technology, 
Real Estate, Media &Entertainment, Sports, and Investment, among which was listed on the 2017 list of Fortune Global 500.

For more information see

SOURCE: Suning Holdings Group