Country for PR: China
Contributor: Xinhua News Agency
Tuesday, April 30 2019 - 16:29
AsiaNet
China International Cartoon & Animation Festival: Building a High-End Platform for Cultural Communication between China and Foreign Countries
HANGZHOU, China, Apr. 30, 2019 /Xinhua-AsiaNet/--

Speaking of "Cartoon & Animation", what occurs to many people may be Tokyo in 
Japan. However, Hangzhou, an eastern Chinese city with a long history and 
beautiful scenery, is quietly emerging as another "capital of cartoon & 
animation". From April 30 to May 5, the 15th China International Cartoon & 
Animation Festival will be held in Hangzhou, drawing the attention of the 
world's Cartoon & Animation industry on Hangzhou, China, once again.

Within the 15 years after it was established in Hangzhou, the China 
International Cartoon & Animation Festival has developed into the largest and 
most popular and influential professional Cartoon & Animation event in the 
world. The last Cartoon & Animation Festival attracted a total of 1.4335 
million participators to attend various activities.

This year, Disney from the US will take part in the China International Cartoon 
& Animation Festival with great works from the 80th anniversary of the 
world-famous Marvel and have a carnival with Chinese fans.

The international influence of the China International Cartoon & Animation 
Festival has been growing year by year. This year, Brazil has formed a team to 
participate in the exhibition for the first time, while Chile is also attracted 
to the event by its reputation. Including the famous Blizzard Entertainment and 
Sony Entertainment from the United States, Webtoon, South Korea's largest 
comics platform, and cartoon and animation companies, organizations and guests 
from 86 countries and regions around the world are coming to Hangzhou to 
participate in the event, including exhibitions, conferences and contests.

Starting from the 11th China International Cartoon & Animation Festival in 
2015, the team which has won that year's Best Animated Feature Film of the 
Academy Awards would be invited to the Cartoon & Animation Summit Forum during 
the annual Festival. Pam MARSDEN, the Head of Production, Sony Pictures 
Animation that made "Spider-Man: Into the Spider-Verse", the Best Animated 
Feature Film of the 91th Academy Awards for this year, and Date Hayato, the 
director of the famous Japanese animation "Naruto", will gather in Hangzhou and 
bring about new brainstorming.

The International Animation Game Business Conference at the Festival has 
attracted global leading toy manufacturers: the US toy company Mattel will 
bring famous toy brands, such as Barbie and the Fisher series; the Canadian toy 
giant Spin Master will bring children's favorite "Paw Patrol" and other brands; 
famous IP's home and abroad, such as "Peppa Pig", will also be brought to the 
Conference. The International Animation Game Business Conference is becoming 
the best access for international buyers to enter China's market.

Over the past 15 years, the China International Cartoon & Animation Festival 
has not only brought in excellent international cartoons & animations, but also 
organized and led animation game companies from Hangzhou to participate in 
international exhibitions and communications, implementing the export-oriented 
strategy for the Chinese culture.

Over the past 15 years, they have traveled to many world-renowned animation 
games exhibitions, such as TV Festival de Cannes and Annecy International 
Animated Film Festival in France, San Diego International Comic-Con in the 
United States and etc., leaving their footprints in more than 18 countries and 
regions in the world. Zoland Animation, one of the leading animation companies 
in Hangzhou, has exported their animation products to 93 countries and regions.

At this Cartoon & Animation Festival, the China Cosplay Super Show has set up 7 
overseas divisions in France, Spain, Switzerland and other countries, while the 
competition rules have been unified for pairs for the first time to align with 
international rule. The Tianyan Cup International Children's comics competition 
has attracted more than 43,000 works from over 40 countries and regions, and 6 
overseas divisions have been set up in the United Kingdom, Germany, Japan, etc.

"Nowadays, when speaking of international famous film festivals, what occurs to 
people is Cannes in France. We hope that one day, when people speak of 
international animation festivals, what occurs to them is the beautiful city of 
Hangzhou," an official from the Organizing Committee of the China International 
Cartoon & Animation Festival said.

Source: The Organizing Committee of the China International Cartoon & Animation 
Festival

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