Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Thursday, September 05 2019 - 14:57
Far East Hospitality Expands Footprint Across Asia
SINGAPORE, Sept. 5, 2019/PRNewswire-AsiaNet/--

Far East Hospitality, Singapore's leading operator of hotels and serviced 
residences, today announces the company's first property in Japan, the names of 
two hotels under the Hotel Management Agreement (HMA) in Vietnam, and a 
five-month business update on the three new hotels in Sentosa. 

The first Village brand property outside of Singapore

Set to open in Q2 of 2020, Village Hotel Ariake Tokyo will be the first hotel 
under the Village brand to expand its presence outside of Singapore. Owned 
under a 50-50 joint venture between Far East Hospitality and Far East 
Organization, the 306-key hotel is in the Ariake district, located in Koto 
City, eastern part of Tokyo.

"Japan's hotel industry is seeing a steady growth in demand, specifically from 
the mid-tier market in neighbouring countries. Ahead of the 2020 Tokyo 
Olympics, we see this regional expansion as an opportunity to raise brand 
exposure in this major international gateway city," said Mr Arthur Kiong, Chief 
Executive Officer of Far East Hospitality. "Japan is also known as one the most 
family-friendly destination in Asia which resonates well with the Village brand 

Located near the waterfront area of Ariake, Village Hotel Ariake Tokyo targets 
the local business community and leisure markets. In the vicinity of the hotel 
is Tokyo's historic landmark, Toyosu Market, the world's largest wholesale 
seafood and food market.

Guests can also take a walk to Tokyo Big Sight, one of the country's premier 
exhibition arenas and convention centres, and explore the Ariake Arena, one of 
the venues hosting the Tokyo Olympics in 2020. The arena is located diagonally 
across Village Hotel Ariake Tokyo, and will be hosting sports events and 
concerts after the Tokyo Olympics. Tokyo Disneyland Resort is also a short car 
ride from the hotel.

Far East Hospitality announces the names of new hotels in Vietnam

Far East Hospitality signed a Hotel Management Agreement with Five Elements 
Development to manage two boutique hotels in Ho Chi Minh, Vietnam in April this 
year. Under the agreement, these hotels will be named as Hotel Reve and Suzu 

Hotel Reve, a 56-key property, takes inspiration from Le Cong Kieu street - the 
oldest art and antique street in Vietnam that is reflective of the Indochine 

Suzu Hotel is located in Vietnam's Japan Town. The property's name is derived 
from the Japanese Suzu bell that is traditionally believed to attract good 
fortune. With a total of 30-keys, Suzu Hotel will house an onsen, omakase 
restaurant, and tatami rooms.

Both boutique hotels are slated to open in the first half of 2020 and will 
target the affluent, adventurous travellers from key target markets of China, 
Australia and the United States.

Home ground commitment  

While Far East Hospitality continues to expand its international footprint, the 
homegrown organisation has not forgotten its roots. It remains committed to 
growth on the home-front for the growing mid-tier market demands.

In April 2019, the company launched the Village Hotel Sentosa and The Outpost 
Hotel Sentosa as part of the company's local expansion. 

The Village Hotel Sentosa targets the mid-tier sector which includes travellers 
from regional and international markets and Singaporeans looking for a family 
weekend getaway. The property is also an ideal location for business meetings, 
networking events, as well as company retreats. 

On the other hand, The Outpost Hotel Sentosa exclusively caters to adults and 
targets couples. The hotel's design draws inspiration from the colonial black 
and while suite, accentuated with wood and natural blends. The hotel will 
officially be opening its exclusive rooftop pool by Q4 2019. 

Since the launch, occupancies for the Village Hotel Sentosa and The Outpost 
Hotel Sentosa have been steadily increasing. Singaporeans make up 20% of room 
bookings while 80% are from international markets, with China and Australia 
contributing significant shares. Far East Hospitality expects bookings from 
these international markets to continue to grow rapidly in the coming months.

The third hotel of the Sentosa precinct, The Barracks Hotel Sentosa, is slated 
to open at the end of 2019. Housed in a military outpost from 1904, the 
property has a total of 40 colonial-style rooms and offers exclusive pool and 
jacuzzi access for guests.

Looking ahead, the company will be launching a new brand - The Clan Hotel. 
Slated for opening in Q2 2020, the 324-room property will cater to affluent and 
tech-savvy business travellers in their late-20s to mid-40s who are drawn to 
hotels with compelling stories.

About Far East Hospitality

Far East Hospitality Holdings Pte Ltd (Far East Hospitality) is an 
international hospitality owner and operator with a diverse portfolio of 9 
unique and complementary brands of hotels, serviced residences and apartment 
hotels, including Oasia, Quincy, Rendezvous, Village, Far East Collection, 
Adina Hotels, Vibe Hotels, Travelodge Hotels and TFE Hotels Collection.

Far East Hospitality owns more than 10 hospitality assets and operates a 
combined portfolio of more than 15,500 rooms under its management across over 
95 hotels and serviced residences in seven countries - Australia, Denmark, 
Germany, Hungary, Malaysia, New Zealand and Singapore, with more in its 
development pipeline.

Far East Hospitality is a 70-30 joint venture formed in 2013 between Far East 
Orchard Limited (a listed company under Far East Organization) and The Straits 
Trading Company Limited. In the same year, Far East Hospitality, through its 
wholly-owned subsidiary Far East Hospitality Investments (Australia) Pte Ltd, 
completed a 50-50 joint venture with Australia's Toga Group to form Toga Far 
East Hotels (TFE Hotels).

For more information, visit

SOURCE:  Far East Hospitality

Image Attachments Links:


   Caption: Artist’s Impression of Village Hotel Ariake Tokyo - Far East 
Hospitality’s first Village brand property outside Singapore


   Caption: Artist’s Impression of Hotel Reve - the Indochine-inspired boutique 
hotel to be managed by Far East Hospitality under the Hotel Management 
Agreement with Five Elements Development in Vietnam


   Caption: Artist’s Impression of Suzu Hotel, the second boutique hotel to be 
managed by Far East Hospitality under the Hotel Management Agreement in Vietnam


   Caption: Far East Hospitality’s latest Sentosa property - The Barracks Hotel 
Sentosa - opening at the end of 2019