Country for PR: United States
Contributor: PR Newswire New York
Tuesday, January 14 2020 - 02:00
Next Generation Retailer Revolve And Snap+Style Business (S+SB) Collaborate On The Power Of Personalization And Curation In Online Shopping For Launch Of S+SB On Microsoft Azure
NEW YORK, Jan. 14, 2020 /PRNewswire-AsiaNet/ --


Powering personalization and curation for e-commerce sites via its proprietary 
technology, Snap+Style Business (S+SB), the leading omnichannel retail 
technology platform for personalized shopping experiences, announced today its 
collaboration with REVOLVE Group, Inc. (NYSE:RVLV), the next generation fashion 
retailer for Millennial  and Generation Z consumers, to drive sales growth and 
improve customer styling and service for S+SB's launch on Microsoft Azure. 
Following an initial launch of S+SB's StyleWidget(TM) in November 2019, the 
ecommerce powerhouse is fully integrating the platform into Style Experts, its 
online styling service, to continue the enhanced clienteling experience. 

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REVOLVE continues its deep commitment to connecting with the customer through 
personalization and curation with S+SB's StyleWidget(TM), a digital platform 
for online and offline, one-to-one conversations between stylist and customer. 
Powering the conversations and curation of REVOLVE's Style Experts Ally & Ryan 
and their team of stylists, S+SB's StyleWidget accelerates the turnaround time 
for product and style recommendations by stylists by almost 50%. Boosted by 
Microsoft Azure, S+SB's powerful curation engine continues to fuel REVOLVE's 
online stylists with visual data and access to a detailed customer profile at 
their fingertips to elevate customer experience and engagement with every 

Anna Jensen, Co-Founder of Snap+Style Business and Chief Brand Officer said, 
"Snap+Style Business is on an incredible trajectory of growth for 2020. 
Partnering with REVOLVE, one of retail's most dynamic lifestyle sites is an 
amazing moment for us. REVOLVE is taking personalization to the next level and 
our platform will only amplify their impact in ecommerce." She added, 
"Snap+Style Business enhances clienteling capabilities with a powerful 
combination of digitized conversations, visual curation and a stylist's 
editorial eye, in real time. Thanks to Microsoft Azure's capacity and 
flexibility, we are able to extend our client reach in the fashion and retail 
industries globally."

"We are excited to have integrated Snap+Style Business as a technology platform 
partner to enhance our customer personalization as we continue on our promise 
of premium customer service and experience," said Jennifer Fan, Director of 
Customer Retention at REVOLVE Group, Inc. "Powering our conversations and 
curation with Snap+Style Business' product suite enables our Style Experts to 
respond faster to our shoppers with more precise product recommendations, 
deepening the connection to our customers at each interaction."

"With the ever-changing demands of the evolving retail landscape, it is 
imperative for brands to connect with the customer on a far more personalized 
and intuitive way," said Keith Mercier, General Manager, Worldwide Retail and 
Consumer Goods at Microsoft Corp. "The journey to conversion and customer 
satisfaction is complex, and Microsoft Azure helps Snap+Style Business deliver 
its solutions at scale in the fashion and retail industries, and for our mutual 
customers allowing them to succeed at each interaction and transaction."

S+SB's platform reimagines retail and the customer's fashion journey at every 
touchpoint through digital innovation, human expertise and AI by empowering 
employees, from stylists to sales associates, with customer self-declared data, 
preferences, purchase history and predictive product recommendations all 
unified in real-time and enhanced by visual curation.  Augmenting 
conversational commerce and building brand loyalty, S+SB amplifies clienteling 
through efficiencies in responsiveness and personalization with greater 
conversion rates and customer satisfaction. Stylists and sales associates are 
on the frontlines interfacing with customers in stores or online at any given 
moment, and empowered with technology and tools that capitalize on their 
knowledge, styling, service and selling capabilities in the moment when they 
have the customer's undivided attention will take retail intelligence to a 
higher personalized level than ever before.

Based in NYC and co-founded by Anna Jensen and Gary Myers in 2013, Snap+Style 
Business, is one of the fastest growing enterprise SaaS providers offering 
omnichannel retailers and brands enhanced capabilities for clienteling 
in-store, on the web or via mobile. Powering customer-centric conversations, 
Snap+Style Business's retail technology drives conversion and customer 
engagement through data and curation for a customized and personalized approach 
to selling and customer service. Offering low impact integrations to seamlessly 
integrate into existing systems and low-tech training to easily implement into 
day-to-day selling, Style+Snap Business streamlines solutions for driving sales 
and customer relationship management at digitally native or brick and mortar 
brands. Initially launched as a direct to consumer (DTC) app, Snap+Style 
Business has evolved into a multi-platform suite of software that includes 

STYLEWIDGET(TM) and STYLEWIZ(TM) each providing the retail and fashion industry 
with enhanced, customized CRM tools from subscription boxes and mobile apps to 
email styling and a team of on-call stylists, all with one provider. Counting 
renowned global retail and fashion sites such as Cosabella, ELOQUII Guess, 
Michael Kors, REVOLVE, and Shinola among other notable brands as current 
clients, Snap+Style Business is poised to expand its network in the fashion and 
e-commerce marketplace. In 2019, Snap+Style Business entered into a strategic 
technology partnership with Mi9 for further growth into the home sector. Visit for more information and a demonstration. 

ABOUT REVOLVE GROUP, INC. Revolve Group, Inc. (RVLV) is the next-generation 
fashion retailer for Millennial and Generation Z consumers. As a trusted, 
premium lifestyle brand, and a go-to online source for discovery and 
inspiration, we deliver an engaging customer experience from a vast yet curated 
offering of apparel, footwear, accessories and beauty styles. Our dynamic 
platform connects a deeply engaged community of millions of consumers, 
thousands of global fashion influencers, and hundreds of emerging, established 
and owned brands. 

We were founded in 2003 by our co-CEOs, Michael Mente and Mike Karanikolas. We 
sell merchandise through two differentiated segments, REVOLVE and FORWARD, that 
leverage one platform. Through REVOLVE we offer a highly curated assortment of 
full-price premium apparel and footwear, accessories and beauty products from 
emerging, established and owned brands. Through FORWARD we offer an assortment 
of iconic and emerging luxury brands. For more information, visit 

Snap+Style Business Media Contact:
Elina Kazan
+1 212-518-7634 

REVOLVE Media Contact:
Kendall Sargeant

SOURCE: Snap+Style Business