Country for PR: China
Contributor: PR Newswire Asia (China)
Thursday, July 09 2020 - 23:18
'Solar Cyclist' - Real-world gamification of charitable donations - A World First
ADELAIDE, Australia, July 9, 2020 /PRNewswire-AsiaNet/ --

-Solar Cyclist is a paradigm-shifting app that promises to disrupt the charity 
industry by gamifying cycling. 
-Solar Cyclist aims to eliminate poverty, reduce carbon, and improve your 
health and fitness and is supported by brand ambassador and former Olympic gold 
medalist, Stuart O'Grady. 

The Solar Cyclist App offers cyclists the opportunity to help those in need by 
simply doing what they love. 

Solar Cyclist is a freemium app that converts kilometres ridden into solar 
power for people in need. Simply by downloading the Solar Cyclist app and 
linking it to Strava, cyclists can support families without access to reliable 

As cyclists ride, their distance covered is converted into watts of solar 
power. These watts are aggregated and a corresponding number of solar panels 
are installed on the roofs of homes and hospitals in disadvantaged regions 
including East Timor, Africa, and regional Australia.

Solar Cyclist is aiming to provide life-changing solar power to 1,000,000 
people in need.

After struggling to raise money to renovate a school in East Timor, Solar 
Cyclist CEO, Kurt Opray decided there must be a better way, "Apps such as Clash 
of Clans, Fortnight, and Candy Crush Saga have demonstrated that consumers will 
spend billions of dollars on virtual purchases. We started by asking the 
question, what if those virtual purchases had real world impact? What if just 
by playing a game you could change somebody's life? Better still, what if we 
could tap into a pre-existing and highly engaged community of more than 40 
million people and deliver this without requiring any behavioural change?"

Cyclists are able to track their performance and monitor the output of their 
'solar system' through the app. Even if cyclists stop riding, their solar 
systems will continue to generate power for the life of the panels.

Australian cycling legend, Olympic gold medalist, 17-time Tour de France 
competitor, and current Director of the Tour Down Under, Stuart O'Grady, is the 
Global Ambassador for Solar Cyclist. 

O'Grady said, "My cycling career has been beset with challenges and I've 
struggled through adversity and overcome serious injury on more than one 
occasion to compete at the highest level. However, very little compares to the 
challenges that many people face on a daily basis just to survive, to put food 
on the table. When I learned about the Solar Cyclist app I recognised an 
innovative opportunity to engage the cycling community and help those in need 
without changing their daily routine."

There is no obligation for a cyclist to ever pay any money. The Solar Cyclist 
free plan requires 600km to be ridden to generate one watt of solar power. Paid 
plans can reduce the distance required to as little as 99kms for the same 

Cyclists can further reduce the number of kilometres required to ride to 
generate a watt. They can join a team, apply for sponsorship from real world 
brands, or upgrade their 'virtual bike' with sponsored parts.

Cyclists can compete to climb the leaderboard and regular challenges and 
competitions help to create a dynamic and engaged community that is able to do 
good for the planet, while doing good for themselves.

For more information, please visit

Download the app: 
Apple iOS: 
Google Android:

SOURCE: Solar Cyclist