Country for PR: United States
Contributor: PR Newswire New York
Thursday, September 17 2020 - 07:24
Rokt's rapid growth continues with appointment of new SVP
NEW YORK, Sept. 17, 2020 /PRNewswire-AsiaNet/ --

-- E-commerce tech company continues to invest in strengthening the executive
   team with appointment of Marketing SVP, Pascal Ehrsam

Rokt ( 
), the global leader in e-commerce technology, today announced the addition of 
Pascal Ehrsam as SVP of Marketing. Ehrsam joins the team at an exciting time, 
as Rokt continues its global expansion and rapid growth with the acceleration 
of digital in 2020. 

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Pascal Ehrsam is multilingual and has two decades of marketing experience, 
specializing in go-to-market strategies for technology companies. He brings 
deep experience on both the agency and startup sides to Rokt - having 
previously been a chief marketing officer, an advertising executive, and a 
brand strategist, with high-growth startups and global market-leading companies 

"Rokt has changed how leading e-commerce brands do business with their 
innovative and client-focused solutions," said Ehrsam, "I am thrilled to be 
joining the team as one of the newest 'Rokt'stars', and am looking forward to 
applying my experience and success in marketing to make a significant impact on 
revenue, to ensure Rokt's brand is as well known as it should be in all global 
business markets, and help take this company to new heights of success."  

CEO, Bruce Buchanan commented, "Pascal brings a unique "je ne sais quoi" to 
Rokt through his marketing DNA  which we consider essential as we continue our 
expansion. In a rich market for talent, Pascal is a stand-out and we are 
excited to have him join the leadership team and the broader Rokt family."

Rokt, who recently closed US$48m ( 
) in their Series C investment round, continues to invest in strengthening the 
executive team. Ehrsam joins 3 additional ExCo appointments ( 
) in 2020. Rokt has transformed e-commerce in 16 countries by identifying that 
when customers are buying online, they expect more personalized and relevant 
experiences. Rokt's proprietary technology, machine learning, and award-winning 
AI makes e-commerce smarter, faster and better. By unlocking the hidden 
potential in every single Transaction Moment(TM), Rokt enables clients to stay 
ahead of their competition, and deliver a more relevant customer experience. 
Rokt currently solves complex e-commerce challenges for global clients 
including Live Nation, Staples, Groupon, GoDaddy,  and Expedia. 

For more information on Rokt, please visit

Rokt makes e-commerce smarter, faster, and better. When customers are buying 
online, they increasingly expect more personalized and relevant experiences. 
Rokt uses real-time data and decisioning to deliver the next best action for 
each person in each Transaction Moment(TM).

Founded in Sydney, Rokt now operates in the US, Canada, UK, France, Germany, 
Australia, New Zealand, Singapore, The Netherlands, Spain, Japan, Sweden, 
Norway, Denmark, and Finland.  

Our clients include Live Nation, Staples, Groupon, GoDaddy, Expedia, 
Vistaprint, and HelloFresh.  

Rokt unlocks the hidden potential in every single Transaction Moment(TM). 

Learn more at  


CONTACT: For more information on the announcement, please contact