Country for PR: China
Contributor: Xinhua News Agency
Monday, September 27 2021 - 21:47
AsiaNet
The Promotion Ceremony for the 6th Rushan Oyster Culture Festival in Weihai gets underway in Jinan
JI'NAN, China, Sept. 27, 2021 /Xinhua-AsiaNet/--

On September 23, the promotion ceremony for the 6th Rushan Oyster Culture 
Festival in Weihai kicked off in Jinan, Shandong province. The oyster breeding 
areas in Rushan currently stand at 600,000 mu with an annual output of 700,000 
tons, both measurements ranking first among county-level cities nationwide. The 
output value of the entire industry chain is almost 10 billion yuan, according 
to the People's Government of Rushan.

In recent years, Rushan City has viewed the oyster industry as an important 
breakthrough in the marine sector, and has taken a number of steps in this 
light, namely: established the Oyster Research Institute, improved the oyster 
brand management system, formulated local standards for Rushan oysters, and 
established China's first oyster quality traceability mechanism in cooperation 
with professional bodies. The safety traceability system has formed the whole 
industry chain model of Rushan Oyster. Rushan Oyster has been awarded numerous 
titles: National Geographical Certification Mark, Nationally Influential 
Regional Aquatic Product Brand, China Brand Trademark Expo's Gold Medal. Rushan 
has recently been approved by the China National Intellectual Property 
Administration as one of China's first national protected geographical 
indication products demonstration areas. The brand and economic values of 
Rushan Oysters will be further elevated because of this.

During the coming national day golden week holiday this year, Rushan will host 
a series of events, such as the 6th Rushan Oyster Culture Festival in Weihai, 
the 2nd Rushan International Oyster Summit Forum, the National Day Live Show 
Sweet Love for Rushan, Carnival on the Sea: Wind from the Sea, an oyster food 
festival, a beach music festival, a beer festival, the Mountain and Sea Road 
trip - Taiyi Lake grape picking cultural festival, Snapping at Oyster City of 
Joy - enjoying oyster food and fishing culture, the Kaoshan Village fig picking 
festival Colorful Scenery, Honey Flowing, and a countryside tourist route of 
Autumn Fun in Xiashipeng village.

Source: The People's Government of Rushan

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   Caption: The promotion ceremony for the 6th Rushan Oyster Culture Festival 
in Weihai gets underway in Jinan.

   Link: http://asianetnews.net/view-attachment?attach-id=402104

   Caption: Rushan Oyster

   Link: http://asianetnews.net/view-attachment?attach-id=402105

   Caption: The promotion ceremony for the 6th Rushan Oyster Culture Festival 
in Weihai gets underway in Jinan.

   Link: http://asianetnews.net/view-attachment?attach-id=402106

   Caption: Rushan Oyster

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