Country for PR: China
Contributor: Xinhua News Agency
Thursday, September 30 2021 - 21:57
The 2021 Shandong Conference on Tourism Development comes to a successful conclusion
YANTAI, China, Sept. 30, 2021 /Xinhua-AsiaNet/--

The 2021 Shandong Conference on Tourism Development was successfully held in 
Yantai from September 22 to 24. The opening ceremony of the conference 'A 
Heartfelt Pledge of Love for Yantai', a large original cultural performance, 
was very impressive. The dream-like performance of 1,000 drones showcased the 
characteristic cultural elements of Yantai and brought a veritable wonderland 
to the skies. 22 national, provincial, and municipal media outlets, as well as 
Yantai TV, provided live streaming of the event, which was watched online by 
more than 17 million people, according to the People's Government of Yantai.

During the conference, in order to to fuel the development of the tourism 
industry with guidelines and policies, Shandong Province government released a 
series of documents, including Measures to Accelerate the Construction of Key 
Cultural Tourism Projects and to Facilitate Effective Investment. 

One of the main activities of the Conference, the 2021 International Coastal 
Leisure Forum, was a discussion platform aimed at transforming Yantai into an 
fantastic coastal city. This forum employed measures such as establishing the 
only data center coastal leisure base in China backed by the Ministry of 
Culture and Tourism, releasing the Chinese Coastal Leisure City Competitiveness 
Report, naming the List of the Top 10 Livable Cities and the Top 10 Emerging 
Coastal Leisure Cities, and forming the Coastal City Tourism Alliance to 
spearhead the development of coastal cities. In addition, the conference staged 
four visiting projects with the theme All The Way To Yantai, the Coastal 
Wonderland and selected Chaoyang Street in Yantai Mountain as the focus 
neighborhood. Additionally, it also created two two-day tours on the theme Love 
for Traveling in Wonderland, integrating classic scenic spots, building new 
projects, and incorporating a spectacular night tour experience.

The organizers were intent on invigorating the city by organizing the event as 
seamlessly as possible, and by so doing, the conference was a cultural and 
tourism feast that highlighted the unique characteristics of Shandong, 
showcased the image of Yantai, embodied the spirit of the times, and promoted 
the fast pace of development. It was a truly impressive and exciting event, 
that clearly demonstrated the passion, hospitality, and openness of more than 
7.1 million Yantai people. Standing at the forefront of China's reform and 
opening-up policy, Yantai impressed the world again as the core of the new 
growth drivers.

Next, Yantai will take the success of this event as a new starting point and 
fully capitalize on the influence of the conference. It will also implement the 
guiding principles by, for example, invoking the Municipal Committee's 1+233 
working system and the 12335 central urban construction ideas, launching an 
in-depth three-year action program on the high-profile development of the 
cultural tourism industry, accelerating the creation of the cultural and 
tourism development industry chain, and speeding up the construction of a more 
dynamic city of culture and highe-profile tourism. It will achieve this by 
focusing on relevant projects to enhance growth drivers, creating better 
products to promote consumption in the sector, emphasizing the fusion of the 
overall industry, increasing marketing to improve the image of Yantai, and 
strengthening service delivery to upgrade quality all-round.

Source: The People's Government of Yantai

Image Attachments Links:


   Caption: The opening ceremony of the 2021 Shandong Conference on Tourism 


   Caption: The performance


   Caption: Suochengli


   Caption: Chaoyang Street


   Caption: 2021 International Coastal Leisure Forum