Country for PR: United Kingdom
Contributor: PR Newswire Europe
Monday, October 04 2021 - 22:00
DAZN And YouTube Launch UEFA Women's Champions League Coverage Live Around The World
LONDON, October 4, 2021, /PRNewswire-AsiaNet/--

Fans can watch all 61 matches on DAZN and free on DAZN's YouTube channel 
beginning with the group stage kickoff tomorrow 5 October

DAZN assembles biggest on-air team ever to cover women's football for a single 
broadcaster and unveils new plans around 'We All Rise' city series, Game of the 
Week, social content, and more

New global research report further underlines partnership commitment to close 
the women's sport coverage and viewership gap

With the group stage of the UEFA Women's Champions League 
[ ] officially kicking off, global 
sports streaming platform and host broadcaster DAZN together with partner 
YouTube are thrilled to begin live broadcast coverage for fans around the 
world, marking the official start to the landmark multi-year deal announced [ 
] earlier this year. From tomorrow 5 October through to the finals in May, all 
61 matches will be available live on DAZN [ ] and free 
globally on DAZN's new UEFA Women's Champions League YouTube channel 
[ ].

As it's the first time UEFA has centralized all Women's Champions League 
matches, through the partnership with DAZN and YouTube, fans for the first time 
will finally be able to follow every single match, throughout the entire 
season, all around the world, in one single place, for free - making the best 
women's football monumentally easier to watch than ever before. This type of 
universal availability and exposure is long overdue and essential to grow the 
competition and ensure women's football overall rises into the ubiquitous 
mainstream – where it belongs.

"I am thrilled about this partnership. For people to have access to our games 
wherever they are is a massive move in the right direction, which was long 
overdue in my eyes. And looking at the content DAZN is planning, to put the 
spotlight on players and stories across all places, will take things to the 
next level too," said Ada Hegerberg, all-time highest scorer in the UEFA 
Women's Champions League, Olympique Lyonnais superstar, and DAZN's first ever 
season-long global women's football ambassador who is eyeing a long-awaited 
comeback soon. "UEFA Women's Champions League is coming close and I can't wait 
for this season to start and show the world what we are made of!"

Building on a long-time commitment to women's sport and long-term mission of 
growing the women's game, DAZN has now also unveiled its initial content, 
broadcast coverage, talent, and social plans that will bring even more 
visibility to players, clubs, and the elite competition itself.

"We All Rise" Series – More In-Depth Storytelling 

The debut content on DAZN's UEFA Women's Champions League YouTube channel was 
"We ALL Rise With More Eyes" [ ] – a 
campaign film conveying the brand's unwavering belief in the ripple effect more 
visibility will have on taking the women's competition to new heights. Building 
on this and a shared mission with UEFA and YouTube of turning more athletes 
into household names and inspiring the next generation of players, DAZN is 
unveiling the next installment of "We All Rise": a special six-part series that 
will shine a light on women's football in six influential European cities, from 
grassroots and local community to the professional game itself.

Each week of group stage play, DAZN will premiere a new short-form episode at 
halftime across all matches that features a diverse mix of locals from each 
city – including pro footballers, coaches, grassroots players, clubs, local 
officials, and more. Collectively, their unique voices and powerful experiences 
converge to tell the firsthand story of that city's rich history of the game 
and revealing how – finally - women's football is indeed on the rise. 

The six-city tour will start in the UK, with the first episode "We All Rise: 
London" premiering tomorrow and featuring interviews with members of English 
club team Dulwich Hamlet, community girls football club Hackney Laces, 
Britain's first female Muslim football referee JJ Roble, former manager of the 
Arsenal women's team Vic Akers O.B.E., London Mayor Sadiq Khan, star players 
and legends including Katie Chapman, and more. 

Next, the storytelling journey travels to France with "We All Rise: Paris"; 
this second episode will star freestyle footballer and Common Goal member Lisa 
Zimouche, PSG player Kadidiatou Diani, PSG Academy up-and-comer Laurina Fazer, 
PSG legend and Common Goal member Arianna Criscione, Muslim women's football 
community collective Les Hijabeuses, inclusive amateur women's football team 
Cacahuètes, and more. Following its broadcast premiere, each episode will also 
individually be available for fans to watch on both DAZN and YouTube.

Game of the Week – More All-Access Coverage

Continuing the showcase of the best of women's football throughout the entire 
UEFA Women's Champions League, DAZN will also travel to a different city each 
week for its official Game of The Week - giving viewers on DAZN and on YouTube 
an up close and personal look at all aspects of the game. The Game of the Week 
will be hosted by a rotating group of iconic faces from football and the wider 
sports and entertainment world and, beyond the live action itself, take viewers 
onto and beyond the pitch as well as behind-the-scenes with their favorite 

The first Game of the Week will be Barcelona vs Arsenal on 5 October and the 
second will be Juventus vs Chelsea on 13 October, with both featuring a 
top-notch presentation team soon to be unveiled.

On-Air Talent Squad – More Expertise and Reach

Ahead of live broadcast kicking off tomorrow, DAZN is proud to have lined up 
the biggest on-air team ever assembled to cover women's football for a single 
broadcaster – including dozens of professional commentators all over the world, 
from former players to the biggest names in football broadcasting across 
England, France, Spain, Germany, Italy, Denmark, Iceland, Sweden, Portugal, and 

With this historic women's football pundit squad in place, DAZN will guarantee 
every single match for the season to be available for global audiences in up to 
three languages: 1. home team language 2. away team language and 3. if not 
already covered, English. This marks a first in UEFA Women's Champions League 
history, as matches have never consistently been available in this many 
languages before for fans worldwide, and thus is another major step towards 
increasing the potential fanbase and growing the competition overall. 

DAZN's new talent lineup includes such recognizable names as:

Pien Meulensteen (England): Seasoned sports broadcasting and women's football 
pro currently working with Manchester United TV, Premier League Productions and 
BBC Radio. 
Romain Balland (France): Long-established women's football journalist and 
Eurosport women's football presenter since 2014. 
Sandra Riquelme (Spain): Former pro footballer and current commentator for 
Vamos on Movistar and presenter for dedicated women's football channel El Patio 
on YouTube. 
Pierluigi Pardo (Italy): Legendary broadcast vet universally considered "the" 
voice of football in Italy. 
Verena Schweers (Germany): Former Bayern Munich and Wolfsburg star as well as 
German national team player.

Social – More Nonstop Football

Beyond broadcast, DAZN is also committed to keeping fans on the pulse of 
everything football with a steady stream of social content showcasing the 
breadth and depth of the women's game:

On YouTube, fans can expect hundreds of pieces of non-live content annually, 
including nonstop highlights featuring all the players, clubs, and goals from 
the season. Additionally, an ever-growing library of content will include the 
new "We All Rise" series, Game of the Week clips, player interviews and 
profiles, team highlights and best-of goal reels, a new "This Is" 
[ ] series that will help fans get to 
know each team in the competition, and much more to come. 
On both Instagram [ ] and Twitter 
[ ], @DAZNfootball will bring a global football 
audience the best narratives, highlights, clips, moments, and reactions around 
the beautiful game, covering the best of football – period – with both women's 
and men's football equally showcased on one single channel on both platforms.
Closing The Women's Sport Gap – More Industry Action 

Underlining the vision and mission behind the UEFA Women's Champions League 
deal and partnership plans is a new global research report published today by 
DAZN and The Female Quotient. Titled "The Coverage Gap," 
[ ] it includes 
new data across eight countries including the UK, U.S., France, and Spain that 
uncover key findings around the lack of regular women's sport coverage 
(coverage defined here as broadcast, news, and social), how that translates for 
consumers into ongoing barriers to viewership, and why more visibility is 
critical to narrow and close the gap.

The full report can be viewed and downloaded HERE 
[ ]. Key findings 

64% of consumers say they don't watch women's sports because they don't know 
enough about the athletes and teams, don't have as many opportunities to watch, 
or aren't aware of where they can catch the games that are available. 
There is a 30% gap between sports fans that watch men's sports (93%) vs. those 
that watch women's sports (only 63%). 

Minimal promotion for events, broadcast disparities, and lack of steady media 
and social coverage and storytelling creates a significant barrier to 

To close the gap and further grow the sport, DAZN and partners UEFA and YouTube 
invite key industry stakeholders to join in committing to making it easier for 
fans to tune in and follow along consistently, by increasing the visibility and 
coverage of women's football and women's sport overall at the same breadth and 
depth as unfailingly seen in men's sport. 

Because more leads to more, and we all rise with more eyes.

With UEFA Women's Champions League, it all begins tomorrow as the 16 top 
European contenders go head-to-head in pursuit of championship glory – live on 
DAZN and on YouTube. The full schedule is below (all times listed in CEST) and 
you can learn more about the entire competition HERE.

Matchday 1 

Tuesday 5 October

Hoffenheim vs HB Køge (18:45), Häcken vs Lyon (18:45) 
Barcelona vs Arsenal (21:00), Benfica vs Bayern München (21:00)
Wednesday 6 October 

Servette vs Juventus (18:45), WFC Kharkiv vs Real Madrid (18:45) 
Chelsea vs Wolfsburg (21:00), Breidablik vs Paris Saint-Germain (21:00)
Matchday 2

Wednesday 13 October

Wolfsburg vs Servette (18:45), Paris Saint-Germain vs WFC Kharkiv (18:45) 
Juventus vs Chelsea (21:00), Real Madrid vs Breidablik (21:00)
Thursday 14 October 

HB Køge vs Barcelona (18:45), Bayern München vs Häcken (18:45) 
Arsenal vs Hoffenheim (21:00), Lyon vs Benfica (21:00)
Matchday 3

Tuesday 9 November 

Servette vs Chelsea (18:45), WFC Kharkiv vs Breidablik (18:45) 
Paris Saint-Germain vs Real Madrid (21:00), Juventus vs Wolfsburg (21:00)
Wednesday 10 November 

Barcelona vs Hoffenheim (18:45), HB Køge vs Arsenal (18:45) 
Benfica vs Häcken (21:00), Lyon vs Bayern München (21:00)
Matchday 4

Wednesday 17 November 

Hoffenheim vs Barcelona (18:45), Häcken vs Benfica (18:45) 
Bayern München vs Lyon (21:00), Arsenal vs HB Køge (21:00)
Thursday 18 November 

Wolfsburg vs Juventus (18:45), Breidablik vs WFC Kharkiv (18:45) 
Real Madrid vs Paris Saint-Germain (21:00), Chelsea vs Servette (21:00)
Matchday 5

Wednesday 8 December 

Servette vs Wolfsburg (18:45), WFC Kharkiv vs Paris Saint-Germain (18:45) 
Chelsea vs Juventus (21:00), Breidablik vs Real Madrid (21:00)
Thursday 9 December 

HB Køge vs Hoffenheim (18:45), Häcken vs Bayern München (18:45) 
Arsenal vs Barcelona (21:00), Benfica vs Lyon (21:00)
Matchday 6

Wednesday 15 December 

Bayern München vs Benfica (18:45), Lyon vs Häcken (18:45) 
Barcelona vs HB Køge (21:00), Hoffenheim vs Arsenal (21:00)
Thursday 16 December 

Real Madrid vs WFC Kharkiv (18:45), Paris Saint-Germain vs Breidablik (18:45) 
Juventus vs Servette (21:00), Wolfsburg vs Chelsea (21:00)
Following the group stage, quarterfinals will take place in March, semifinals 
in April, and the final championship match in May. 

About DAZN Group

DAZN Group is one of the fastest growing sports media companies in the world. 
Headquartered in the UK and with employees in over 25 countries, our businesses 
touch every aspect of the way fans engage with sports; from production, through 
to content distribution and commercialization. DAZN Group is home to DAZN, the 
leading global sports streaming platform, DAZN News, the popular sports portal 
and DAZN Player, the proprietary sports VOD platform for publishers. DAZN is 
leading the charge to give sports fans around the world access to sport 
anytime, anywhere. DAZN guarantees affordable access on connected devices 
including smart TVs, set-top boxes, streaming sticks, smartphones, tablets, PCs 
and game consoles. DAZN is now live in more than 200 countries and territories. 
Visit for more information.

About YouTube

Launched in May 2005, YouTube's mission is to give everyone a voice and show 
them the world. We believe that everyone deserves to have a voice, and that the 
world is a better place when we listen, share and build community through our 
stories. YouTube is a Google company.

About UEFA

UEFA – the Union of European Football Associations – is the governing body of 
European football. It is an association of associations, a representative 
democracy, and is the umbrella organisation for 55 national football 
associations across Europe. Its objectives are, among other things, to deal 
with all questions relating to European football, to promote football in a 
spirit of unity, solidarity, peace, understanding and fair play, without any 
discrimination on the part of politics, race, religion, gender or any other 
reason, to safeguard the values of European football, promote and protect 
ethical standards and good governance in European football, maintain relations 
with all stakeholders involved in European football, and support and safeguard 
its member associations for the overall well-being of the European game.

About The Female Quotient (The FQ)

Changing the equation. Closing the gaps. Fueled by the ideas, ambitions, 
innovations and empathy of a network of 50,000 working women around the world, 
The FQ is a collaborative global effort to eliminate the gender gap. While led 
by women, engaged and inspired leaders join this collective enterprise. The 
FQ's diverse mix of live events, online forums, custom research, media, and 
corporate advisory services identifies challenges, surfaces effective 
strategies, forges powerful networks, and ultimately sparks measurable 
progress. For more information, visit: 

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