Country for PR: China
Contributor: PR Newswire Asia (China)
Tuesday, October 19 2021 - 03:11
2021 EBE China kicks off, taking stock of the surging growth of the e-commerce sector
HANGZHOU, China, Oct. 18, 2021 /PRNewswire-AsiaNet/ --

The 8th International E-Business Expo (Hangzhou) China (2021 EBE China) opened 
on October 15, 2021.

Themed "New Opportunity, New Development, New Landscape", this year's EBE China 
was organized by Hangzhou Municipal Bureau of Commerce, with Hangzhou 
International Convention and Exhibition Group (Hangzhou Expo Group) as the host 
organization and Hangzhou Municipal People's Government and the Department of 
Commerce of Zhejiang Province as the event's two sponsors. The event, divided 
into three content sections - conferences, exhibitions and scheduled events - 
follows the trends that are taking place across the ecommerce sector as well as 
highlighting the new services and products that have arisen to service it. EBE 
China aims to demonstrate the sector's latest innovations and achievements 
while examining the massive surge in its growth.

Several academic experts as well as industry practice leaders were invited to 
talk about upcoming trends. Guests included Yao Yang, Dean of the National 
School of Development at Peking University and Xiao Lihua, Vice President of 
Alibaba Group and President of Alibaba Cloud Research Center, both of whom 
delivered keynote speeches. In addition, organized breakout sessions focused on 
timely topics including rural revitalization, cross-border e-commerce, 
blockchain, short-form videos and live streamed events.

In the section of the exhibit hall featuring current and upcoming industry 
trends, Aliyun and Gree Electric Appliances as well as several name brand 
e-commerce firms, retailers, multi-channel networks (MCNs) and supply chain 
operators all had set up exhibits showcasing the latest e-commerce business 
models and their predictions for the future direction of the industry.

The cross-border e-commerce product selection hall proved to be one of event's 
most attended highlights. Alongside executives from household brands that 
included Amazon and Shopee, as well as other well-known cross-border e-commerce 
platforms, service providers and manufacturers, the event organizers creating a 
seamless connection between sellers and buyers by inviting purveyors of more 
than a thousand products that were so new to China that, at the moment, there 
is little or no competition for them in the market.

In the new retail and new consumer experience section, attendees were able to 
get a timely "update" on the most recent enhancements to quality of life as a 
result of advances in digital and AI. 

SOURCE  The Organizing Committee Of The International E-business Expo 2021 (EBE 

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   Caption: 2021 EBE China kicks off, taking stock of the surging growth of the 
e-commerce sector