Country for PR: China
Contributor: PR Newswire Asia (China)
Wednesday, November 24 2021 - 16:21
Cross-border GMV around RMB 5 billion in Double 11, Xingyun Group LinkieBuy continues to upgrade for year-end sales
HANGZHOU, China, Nov. 24, 2021 /PRNewswire-AsiaNet/--

The annual Double 11 shopping carnival has finally come to an end in China. 
Xingyun Group estimated to end the Double 11 month with RMB 4.7 to 5 billion 
GMV, a year-on-year increase of more than 50% and once again set a record in 
the cross-border e-commerce industry. This time, LinkieBuy, a brand of Xingyun 
Group, made its debut on Double 11, enhancing the merchant experience in an 
all-round way through system upgrades and achieving an excellent record.

After Double 11, LinkieBuy upgraded its SAAS store system again, optimized 
marketing tools such as group buying, seckilling, coupons, etc., to help global 
merchants better use diversified marketing tools and attract Chinese consumers 
to participate in shopping in a more localized way, thus directly increased 
sales of merchants' WeChat Mini Program stores, helping them prepare for the 
year-end sales season in China. 

LinkieBuy WeChat store is developed in China's largest social media WeChat, 
allowing users to obtain and share within WeChat. The huge user quantity and 
extensive user groups make it an active battlefield for social e-commerce. The 
WeChat-based Mini Program store is relatively independent, and merchants have 
higher control rights. Through the development of Mini Programs and the 
configuration of marketing tools, brands can accumulate their own customers and 
provide a complete shopping experience such as preview, live, and marketing. 

Simon Qi, Vice President of Xingyun Group, said: "Thanks to the huge market and 
our great team, we achieved this record. And we LinkieBuy will continue to 
upgrade system and optimize functions to prepare for the year-end sales, so 
global retailers can easily reach Chinese consumers even without a Chinese 

LinkieBuy is a comprehensive cross-border e-commerce service brand of Xingyun 
Group. It is committed to helping global merchants enter the Chinese e-commerce 
market and provides them with a full-link e-commerce solution to mainland 
China, such as the establishment and operation of the WeChat Mini Program store 
based on its SAAS system. As of this November, LinkieBuy's business has covered 
three continents: Asia, Australia, and Europe, and has completed cooperation 
with hundreds of well-known customers around the world, including Benlux in 
France, Isetan Mitsukoshi in Japan, KISSBABY in Hong Kong, and HealthMore in 
Australia, etc.

Contact: Xingyun Group 
         Coretta Huang   

Source:  Xingyun Group, LinkieBuy