Country for PR: China
Contributor: Xinhua News Agency
Wednesday, March 15 2023 - 13:41
DeRUCCI Launches Flagship New Product in New York City
BEIJING, March 15, 2023 /Xinhua-AsiaNet/--

De Rucci Healthy Sleep Co., Ltd. (001323.SZ), the top-tier premium mattress 
brand of China, is proud to announce the release of its flagship new product, 
Century Dream, in New York City. 

As people around the world increasingly prioritize their wellbeing and seek to 
strengthen their immune systems, it has become evident that sleep is a critical 
component in reaching optimal health. The quality of sleep is not only a 
medical concern but also a social issue. Mattresses play a critical role in the 
quality of one's sleep and, ultimately, their overall health. 

As the global mattress market continues to grow, China has emerged as the 
second-largest market in the world, with an amazing rising trend in demand. 

DeRUCCI's flagship new product is intended to take the sleeping experience to 
new heights of elegance and pleasure. The company's in-depth analysis of the 
younger generations' sleep requirements led to the development of this 
cutting-edge mattress, which incorporates advanced technologies that 
significantly enhance sleep quality.

Phenomenal success over the years has resulted in the company expanding its 
global reach,  with over 5,500 stores in 16 countries and regions around the 
world. As the brand continues to expand, it has faced fierce competition from 
local brands. Nevertheless, DeRUCCI has kept its own way of high-end strategy 
priced over the local brands, earning the trust of customers both in domestic 
market and in numerous global hubs, including Sydney, Vancouver, etc.

DeRUCCI's success can be attributed to its long vision in building a global 
brand and technological innovation from international experts, which has 
resonated with consumers worldwide. The company's rapid business scale and 
profitability have established a model for the worldwide sleep industry, 
establishing it as a market leader. 

Source: De Rucci Healthy Sleep Co., Ltd.

Image Attachments Links:


   Caption: DeRUCCI NYC Store Manager Kai celebrates the launch of the new 
Century Dream with honored guests.


   Caption: Social media influencers trying out the new Century Dream


   Caption: DeRUCCI Century Dream supports the quality sleep with technologies.