Levelling the Playing Field: Heineken Commits to Tackling Gender Bias Within Football
By asianet
Today Heineken(R) revealed a new direction for its sponsorship in football, making its entire football campaign across both the men’s and women’s game about tackling gender bias affecting both players and fans of the sport. Video – https://www.youtube.com/watch?v=0m85z3mzVxQ Photo – https://mma.prnewswire.com/media/1810514/The_Greatest_Goal_1.jpg Photo – https://mma.prnewswire.com/media/1810513/ALEX_SCOTT_PHOTOSHOOT_2.jpg With two-thirds of women in football having experienced gender discrimination*, Heineken(R) … Continued