Why Hisense Chose to Sponsor FIFA World Cup(TM): A Perfect Match Between Hisense and Football
By asianet
In the past four years, Hisense has consecutively sponsored FIFA World Cup Russia 2018TM and FIFA World Cup Qatar 2022TM, showcasing the heightened strength and depth of its globalization processes. “Sponsoring FIFA World CupTM and other top-tier football tournaments manifests Hisense’s vision to carve out its individualized path of sports marketing as well as its … Continued