Hivestack and Yahoo Announce Strategic Global Programmatic DOOH Partnership
By asianet
— Partnership provides Yahoo’s omnichannel demand side platform (DSP) with access to premium global DOOH inventory at scale via the Hivestack supply side platform (SSP) Yahoo ( https://c212.net/c/link/?t=0&l=en&o=3544325-1&h=4215645106&u=http%3A%2F%2Fyahooinc.com%2F&a=Yahoo ) and Hivestack ( https://c212.net/c/link/?t=0&l=en&o=3544325-1&h=3267065042&u=https%3A%2F%2Fhivestack.com%2F&a=Hivestack ), the world’s leading, independent programmatic digital out of home (DOOH) ad tech company, have today announced a strategic global partnership to … Continued